Trademark Guidelines

The eSelling Academy Trademarks Usage Guidelines (these “Guidelines”) outline how we permit the use of eSelling Academy’s trademarks, brandnames, tradenames, service marks, service names, domain names and logos (collectively, “eSelling Academy Trademarks”).

We have developed these Guidelines with the following goals in mind: We wish to make it easy for anyone to use the eSelling Academy Trademarks for Community-Oriented Efforts in a manner that helps to spread and improve eSelling Academy. 

For the sake of these guidelines, “Community-Oriented Effort”means a non-profit project or meetup, which is made to encourage the use of the eSelling Academy or Software. 

If you wish to use the eSelling Academy name in a for-profit project, please contact us as specified below.
We wish to make it clear how Community Oriented Efforts can, or cannot, use the eSelling Academy Trademarks.
We wish to prevent anyone from using the eSelling Academy Trademarks in an unfair profit form and to trick or confuse people who are looking for resources officially released by eSelling Academy.<
You acknowledge and agree that we are the sole and exclusive owners of the eSelling Academy Trademarks, and that we retain all intellectual property rights in and to the eSelling Academy Trademarks and goodwill associated with eSelling Academy Trademarks and any goodwill generated by your use of any eSelling Academy Trademarks will inure to our exclusive benefit.
You shall at no time contest, challenge, encourage or aid third-parties in contesting the validity or ownership of any eSelling Academy Trademarks or take any action in derogation of our rights therein, including, without limitation, applying to register any trademark, tradename or other designation that is confusingly similar in any way to the eSelling Academy Trademarks.

 

Our License

In plain English: If you have a community project, then it’s ok to use eSelling Academy’s name as long as there is no suggestion that the project is affiliated with eSelling Academy.
Subject to the terms and conditions hereunder, we grant to you a limited, non-exclusive, non-sublicensable, non-transferable, revocable license to use and display eSelling Academy Trademarks, solely in accordance with these Guidelines and other written instructions provided by us from time to time, and solely as a part of a Community Oriented Effort.
The eSelling Academy Trademarks shall not be displayed in a manner that implies that the project is affiliated with eSelling Academy. This doesn’t just mean that to comply with these Guidelines; you can write, “we are not affiliated with eSelling Academy” in your footer. Instead, you must refrain altogether from using misleading business practices such as using a domain name comprising solely of the word “eSelling Academy” or just using our logo as your website’s logo.

 

Restrictions

In plain English: Don’t make people think you’re affiliated with eSelling Academy.

Your project must have discernible differences from eSelling Academy’s Software. Meaning, it is not a redistribution of the Software.
Your use of the eSelling Academy Trademarks is not displayed in a manner that implies that your project, products and/or services are endorsed or sponsored by eSelling Academy. <
For example, organizing an “eSelling Academy Support Forum” might be confusing, and therefore we request that you state that your website is a “Support Forum For eSelling Academy.”
Using the eSelling Academy Trademarks’ colors as a part of your website’s branding is ok, but you shall not do so if this misleads people to think that the website is a formal eSelling Academy site.
Any deceptive practices, such as using domain names that are meant to mislead people to think that they are using an official eSelling Academy website, are prohibited.

 

Design

In plain English: We have invested in branding. Don’t change it.
All use of eSelling Academy Trademarks (including any goodwill arising therefrom) shall solely benefit eSelling Academy. Any display of the eSelling Academy Trademarks shall be only in the exact format in which we provide it. No alternate stylization or representation is permitted. Specifically, you may not change the color proportion, or font of any of eSelling Academy Trademarks, or make any additions to or remove any elements from eSelling Academy Trademarks.
eSelling Academy Trademarks shall not be placed on any background that interferes with the readability or display of that eSelling Academy Trademarks.
eSelling Academy Trademarks may not be displayed or used in any manner together with or in the context of any content which is unlawful, defamatory, libelous, harassing, offensive, indecent, pornographic, abusive, discriminatory, fraudulent, threatening or vulgar; or which harms or may harm the goodwill of eSelling Academy (in eSelling Academy’s reasonable discretion). The above examples of unlawful and prohibited use do not constitute an exhaustive list
Unless you received our explicit consent, under no circumstances is it permitted to use eSelling Academy Trademarks as part of a domain name or top-level domain name. We reserve the right to withdraw any abovementioned consent at any time.

 

Don’t Advertise

In plain English: Don’t use eSelling Academy trademarks in keyword ads.
We do not allow the use of the eSelling Academy Trademarks in advertising, including Google Ads and other search engines.

 

Your Own Risk

In plain English: The usage is at your own risk.

Use of any eSelling Academy Trademarks is at your own risk. The uses permitted hereunder are provided by eSelling Academy Trademarks “AS-IS,” without any warranties whatsoever, including (without limitation) any warranty of title and non-infringement. You hereby agree to defend, indemnify and hold harmless eSelling Academy and eSelling Academy affiliates and their respective officers, directors, employees, and agents from and against any and all claims, damages, obligations, losses, liabilities, costs and expenses (including but not limited to attorney’s fees) arising from your use of the eSelling Academy Trademarks. Without derogating from or excusing your obligations under this section, eSelling Academy reserves the right (at your own expense), but are not under any obligation, to assume the exclusive defense and control of any matter which is subject to indemnification by you if you choose not to defend or settle it. You agree not to settle any matter subject to indemnification by you without first obtaining our express approval.

 

Amendments

In plain English: We may change this.

We reserve the right to change these Guidelines at any time, at our sole discretion, with immediate effect. 

 

Penalties

In plain English: We can penalize people who abuse these guidelines.
Where we find that you are failing to comply with this policy, we may promptly extract you from our affiliates program and use any and all legal means in its power to stop your activity, including suspension, termination or deactivation of your account.
We reserve the right, exercisable at our sole discretion, to take appropriate action against any use without permission or any use that does not conform to these Guidelines.

 

Examples

A few examples to help you understand how to apply these Guidelines:

Good:

  • You want to open a Meetup group for eSelling Academy users in your area, and you call it “eSelling Academy Sellers Meetup Group – Los Altos.”

Bad:

  • You organize a meetup and call it “eSelling Academy 2019 Meetup.”
  • You set up a website called “eSelling Academy-Sellers.com.”
  • You set up a website called “eSelling Academy-Jobs.io.”
 
Ask Us:

If you’re using the eSelling Academy brand, trademark or logo for any commercial endeavor, please ask our permission first.
When in doubt about your use of the eSelling Academy name or logo, please contact support@esellingacademy.com for clarification.
This may be relevant if you want to use eSelling Academy Trademarks as a part of your conference, website, group or other logo or if you’re planning on selling any physical product, T-shirts, cups, sweaters or just print stickers.

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Module 7 Content

  1. Amazon Sponsored Product Ads
  2. Amazon Coupons
  3. Amazon Promotions
  4. Amazon Deals
  5. Facebook Ads
  6. Amazon Brand Registry
  7. Exceptional Customer Service

Module 6 Content

  1. Preparing your FBA Shipment
  2. Creating Your FBA Shipment
  3. Getting your Initial Reviews
  4. Protecting your Inventory
  5. Launch Campaign Overview
  6. Getting Ready for your Launch – Part 1
  7. Getting Ready for your Launch – Part 2
  8. Product Launch
  9. Post Launch Action Steps

Module 5 Content

  1. Overview of Amazon Product Listings
  2. Researching Keywords for Amazon Rankings
  3. Back-end Keyword Research
  4. Creating a Powerful Title
  5. Creating Bullet Points that Sell
  6. Creating your Product Description
  7. Product Images that Grab Instant Attention
  8. How to Price Your Products
  9. Creating your Complete Product Listing
  10. Your Business Reporting and Analytics
  11. Getting your Shipment Inspected before it leaves the Factory
  12. Maximize your Downtime

Module 4 Content

  1. Create your Brand Name
  2. A Powerful Brand Logo
  3. Getting your Product UPC
  4. Quick Product Listing in Seller Central
  5. Create your Brand’s Online Presence
  6. Design your Product Packaging
  7. Utilizing the Power of Inserts
  8. Placing your First Inventory Order
  9. Build your Professional Facebook Page
  10. Twitter Account
  11. Pinterest Account
  12. Your Brand YouTube Channel
  13. Creating your Brand Website
  14. Your Brand Email Address
  15. Your Email Marketing Account
  16. Lead Capture Page

Module 3 Content

  1. Fine tune your product for success
  2. Where to Source your Product
  3. The Product Sourcing Process
  4. Cultural Differences
  5. Finding and Contacting Suppliers
  6. Payment Methods
  7. Calculate your Estimated Profit Margins
  8. Choosing your Top Product
  9. Getting Samples
  10. Choosing the Best Supplier
  11. Getting ready for your Inventory Order
  12. How much Inventory to Order
  13. Shipping Overview
  14. Tariffs and Customs
  15. Requesting a Shipping Quote
  16. Calculate your Real Numbers

Module 2 Content

  1. Build a Brand 
  2. Product Opportunity
  3. Amazon Categories
  4. Products Needing Approval
  5. Products to Avoid for Beginners
  6. Utilizing Available Tools to Speed up the Process
  7. eSA Product Criteria
  8. Product Research – Part 1
  9. Product Research – Part 2
  10. Understanding the Amazon Fees
  11. Narrowing Your Product List

Module 1 Content

  1. Welcome to Your Freedom
  2. eSelling Academy Overview
  3. Building your Amazon Business
  4. Establishing your Goals and Results
  5. Establish your Numbers
  6. Building a 7-figure Business
  7. Getting Into the Mindset
  8. Ways to Structure your Business
  9. Which Marketplace to Start on
  10. The right place at the right time
  11. Seller Central Account Overview
  12. Setting Up your Financial Services
  13. Setting up Seller Central
  14. Seller Central Review or Suspension
  15. Getting Help in Seller Central